This website uses Google Analytics 4, a web analytics service provided by Google LLC, after obtaining the user's consent. The responsible entity is Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland, for users from the EU/EEA and Switzerland. Google Analytics 4 uses IP anonymization by default, meaning your IP address is immediately shortened when you interact with this website. Only in exceptional cases will your full IP address be transmitted to a Google server located in the USA and shortened there. Google assures that the IP address transmitted via Google Analytics will never be combined with other Google data. Google Analytics 4 is only activated with your consent via the cookie banner and can be deactivated at any time via the cookie settings.

The processed data includes: usage data such as page views, website interaction, general location, and visit duration; and communication data such as truncated IP addresses, user agent, language settings, and screen resolution. The purpose of this data processing is for Google to evaluate your use of the website, compile reports on website activity, and analyze website performance on your behalf. This data processing is lawful, based on your consent pursuant to Art. 6 para. 1 sentence 1 lit. a GDPR and Section 25 para. 1 sentence 1 TDDDG.

Google Ireland Limited, Google LLC, and Alphabet Inc. are the recipients of this data. Your website usage information is generally sent to a Google server in the USA, an action legitimized by the European Commission's recent adequacy decision of July 10, 2023, which recognizes Google LLC's certification under the EU-US Privacy Shield. Regarding data storage, any data associated with cookies is automatically deleted after a certain period: monthly for data that has reached its retention period, and for a maximum of two years for Google Analytics cookies.

For more information on Google Analytics' terms of service and Google's privacy policy, please visit {link}https://policies.google.com/{link-end} and {link}https://support.google.com/analytics/answer/12017362{link-end}.

Google Analytics uses so-called "cookies," text files that are stored on the website visitor's computer and enable an analysis of the visitor's use of the website. The information generated by the cookie about the visitor's use of this website (including the truncated IP address) is generally transmitted to and stored on a Google server.

Google Analytics is used on this website exclusively with the extension "_anonymizeIp()". This extension ensures the anonymization of IP addresses by truncation, thus preventing direct identification of individuals. The extension shortens the IP address within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before it is transmitted to Google. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The IP address transmitted by the browser as part of Google Analytics will not be merged with other Google data.

On behalf of the website operator, Google will use the collected information to evaluate website usage, compile reports on website activity, and provide the website operator with other services related to website and internet usage (Art. 6 para. 1 lit. f GDPR). The legitimate interest in data processing lies in optimizing this website, analyzing website usage, and adapting its content. The interests of users are adequately protected through pseudonymization.

Google LLC is certified under the so-called Privacy Shield (list entry). (here ) and, on this basis, ensures an appropriate level of data protection. Data transmitted and linked to cookies, user identifiers (e.g., user ID), or advertising IDs is automatically deleted after 50 months. Data whose retention period has expired is automatically deleted once a month.

Tracking by Google Analytics can be prevented by adjusting the cookie settings for this website. Furthermore, the collection and storage of IP addresses and data generated by cookies can be objected to at any time with effect for the future. The corresponding browser plugin can be downloaded and installed from the following link: https://tools.google.com/dlpage/gaoptout .

Website visitors can prevent tracking by Google Analytics on this website by clicking on the following link: link Clicking this button will set an opt-out cookie that prevents future data collection when visiting this website.

Further information on data usage by Google, setting and opt-out options, can be found in Google's privacy policy ( https://policies.google.com/privacy ) and in the settings for the display of advertisements by Google ( https://adssettings.google.com/authenticated ).

Spam protection with Google reCAPTCHA

We have implemented Google reCAPTCHA in forms on our website to verify whether the data entered into the forms comes from human visitors or from machines or automated programs, also known as "bots." This tool automatically analyzes the behavior of website visitors as soon as they interact with the website, using various pieces of information such as IP address, duration of visit, and mouse movements. The data processed includes usage data such as the accessed web page, date and time of access, and mouse movements, as well as communication data such as IP addresses, browser type, and operating system. This processing is directed at website visitors and users of online services. The main purpose of this processing is to prevent misuse of our contact form and thereby increase security. The legal basis for this is our legitimate interest pursuant to Art. 6 para. 1 sentence 1 lit. f GDPR. The data recipients are Google Ireland Ltd, located at Google Building Gordon House, Barrow St, Dublin 4, Ireland (https://policies.google.com/privacy) and our website hosting provider. While your personal data is processed within the EU, the retention period for the processed data is determined by Google Ireland Limited. For more information, please see the Google reCAPTCHA privacy policy: https://policies.google.com/privacy

Website analytics (Shopify)

When you visit our website, we collect information about your usage through a web analytics tool provided by our hosting service. This tool collects and combines your IP address and user agent, shortens them, and stores this data using a hash function. This process creates a visitor identifier encrypted with a randomly generated value (SALT) that changes every 24 hours. This method ensures that your IP address cannot be reconstructed from the stored visitor identifier, thus preserving your anonymity. Furthermore, we do not combine this information with other data, and it is stored only on the hosting provider's server.

We also process web analytics data, HTTP data, and web analytics profile data. The web analytics tool we use creates and stores a web analytics profile that contains details about your use of the website, such as page views, frequency of visits, time spent on each page, and your device's user agent. This includes usage data (such as websites visited and access times) and communication data (such as browser type, operating system, and IP addresses).

We process this data to analyze user behavior in aggregated form in order to improve the presentation and content of our website. The legal basis for this processing is our legitimate interest (Art. 6 para. 1 lit. (f) GDPR), in particular in conducting web measurements to improve our products and our website.

The collected data will be shared with our website hosting provider and processed within the EU.